How to Trademark Your Brand | An Introduction
We’ve put together this introductory guide to Trademarking that covers everything you need to know about trademarking your brand, including what happens when there’s a conflict.
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Logo
Choosing A Brand Name
Coming up with a viable name for your brand is exciting, intimidating and––let’s be honest––frustrating as hell. We’ve been part of a few brand-naming projects in our day and thought we’d share some tips, tricks and lessons we’ve learned along the way.
6 Keys to Designing a Winning Logo
6 Keys to Designing a Winning Logo Your logo makes you instantly recognizable to the customers. It communicates the heart and soul of your brand in a compelling, visceral way. Legendary logo designer, Paul Rand, describes a logo as: “a flag, a signature, an escutcheon, a street sign. A logo…